HyperAdapt 1.0 — Nike Shows Off It’s ‘Back To The Future’ Sneakers
Besides the hoverboard in Back To The Future 2, what everyone wanted were those self-lacing Nike Mags that Michael J. Fox put on the moment he arrived in the future. How he put them on an nonchalantly kinda ticked me off, but whatever, the time has come to where those shoes are a reality. Nike has finally announced that mass production of what they call the HyperAdapt 1.0.
Announced on March 16th, 2016 at the Nike Innovation Summit, the new HyperAdapt 1.0 will be able to self-lace themselves by using Nike’s self-tying technology. This doesn’t just look like it will apply to just this shoe, but in the future, it could apply to all Nike shoes as well. Before getting into how cool and probably expensive these shoes will be, just how the heck do they actually work? They basically sell tighten the moment your heel hits the bottom.
“Your heel will hit a sensor and the system will automatically tighten,” explains Tiffany Beers, the project’s technical lead. “Then there are two buttons on the side to tighten and loosen. You can adjust it until it’s perfect.”
The shoes will hit the market in the 2016 holiday season, just in time for more people to be crushing each other at the gates of stores instead of eating turkey with family. They also come in the colors! The price has not been announced yet, but expect people to throw their kids college money just to put on a pair of these shoes.
Follow Jeff Sorensen on TWITTER
Jeff Sorensen is an author, writer and occasional comedian living in Detroit, Michigan. You can look for more of his work on The Huffington Post,UPROXX,BGR and by just looking up his name.